SAFE:  ”Drive-In Style”

This commercial was produced for SAFE Federal Credit Union to promote their Springs Auto Loan offers.  SAFE wanted to produce something appealing and effective, but with a shelf life that allowed it to be used for a year or more.  The result is an automotive spot that steers a complete 180 from typical spots which feature an automobile so prominently.  Thanks to The Big Mo in Monetta, SC for letting us shoot the commercial there during the week (when they are usually closed).